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TODAY'S FEATURES
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Which Movie-Themed Toys Will Rock 4Q?
Industry analyst explains why hit movies don't always translate to hit toys. » See why not
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Nascar Wins Over Kids and Retailers
Streamlined licensing, blockbuster films and Danica Patrick lead to big toy sales for Nascar. » Taking the Prize
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How to Use Mommy Blogs
Use an unconventional children's product marketing tool to promote your products. » Six tips
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Top-5 Most-Wanted Action Figures
Licensed heroes and classic knights round out TD’s September list of top-selling action figures. » See the top five
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TDMONTHLY NEW TOYS |
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While we were looking for special toys for kids of all ages, the following products came across our desks at TDmonthly Magazine... |
TDMONTHLY TRADE SHOW WRAP-UP |
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The TDmonthly Magazine video crew moseyed out to Pomona to capture manufacturers demonstrating their new toys at the annual WTHRA show.... 
Want to know what your favorite specialty vendors are up to in 2007?... 
A sparsely populated trade floor at the Games Expo’s debut, March 18 to 22 at Las Vegas' South Point Hotel, indicated it may take time for the show to gain momentum... 
Despite its designation as the country's largest regional toy and hobby show, the WTHRA show in Pomona, Calif., in March didn't have many exhibitors talking "big" this year... 
While at Toy Fair 2007, TDmonthly Magazine interviewed specialty toy retailers about new products they've spotted... |
TDMONTHLY MUST READS |
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PUZZLES & GAMES |
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Puzzles are one of the few areas where licensing has not played a major part in product design and marketing.... |
OUTDOOR /SPORTS TOYS |
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VEHICLES - RIDING |
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TDMONTHLY SHOP TALK |
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The Breneman family has been in the toy business since 1978. Almost 30 years of success have taught them a thing or two about toys, dolls and games.
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How do you know when it’s time to open another location? And what do you do when it is time?... |
TDMONTHLY TOY REVIEWS |
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Dr. Wright doesn't just look at toys; she analyzes them. In and out of the box, she scrutinizes them for playability, appropriateness and educational value... 
"I'm up to my ears in babies!" I cry amidst the smell of fresh diapers and fresher faces. Every Hollywood mom wants her kid to be a "staahr," and they’re starting them younger and younger... 
Christina Liu uses toys to help kids with or at risk for developmental delay reach their full potential. This month, her kids chomp on bubbles, learn what makes each other tick, find various ways of learning Spanish, and more.... |
TDMONTHLY TOY ROUNDTABLES |
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This month, TDmonthly Magazine’s Homeschool Roundtable played new kinds of ball games with Top Toss Pro and BlongoBall, scored with K and T Toys’ Touchdown, and got an eyeful of prehistoric creatures with Safari’s Dinosaur Panorama Puzzle.... 
This month, TDmonthly Magazine’s Dolls Roundtable participants reviewed the P31 Elizabeth “Pure Heart” doll by One2Believe.... 
This month the Infant/Toddler Roundtable participants evaluated the Douglas Cuddle Toys Golden Retriever Puppy and the interactive Fisher-Price Little People Light & Sound Puzzle Collection – Old MacDonald from SABABA TOYS,... |
TDMONTHLY COOL COMPANY |
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Many parents might recognize Sandy Sartor’s dilemma: In an attempt to find educational resources for her small children that were more interesting than flash cards, she purchased a music CD designed to help them learn addition... |
TDMONTHLY BRASS RING |
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TDMONTHLY TOY BUZZ |
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TDMONTHLY POPULAR STORIES |
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This month, Toy Sleuth ran his finds by a birthday boy turning 8... 
Going virtual with a marketing campaign makes sense (and cents) for companies today, according to COO Jay Goss of tween/teen virtual world Whyville... |
TDMONTHLY MANUFACTURER'S CORNER |
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TDMONTHLY TOP-10 MOST-WANTED LISTS |
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According to 38 specialty toy retailers, Plasmart’s Plasma Cars are still one of the hottest new ride-ons out there, but there’s plenty of room for traditional wagons, sleds and trikes... 
From an a-maze-ing marble-run construction kit to a whack-y ball that exercises the mind, the WTHRA show took buyers and reps into a creative realm of fun and interactivity... 
Games Expo’s debut 2007 show in Las Vegas highlighted strategic board games, fantasy games and just-plain-fun games for the family.... |
TDMONTHLY UPCOMING ISSUES |
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While everyone else gets ready for summer, specialty toy-store owners are placing their big Christmas orders. But are you too late?... 
Don't have time to test every toy yourself? Luckily, there are plenty of others who want to do it for you... 
Now that Toy Fair is over, all those new toys seem just so … old. So what’s next?... 
Ever wonder how changing media patterns and cultural experience could affect your business?... 
